NEWS

Saga Robotics bets big on US vineyards with new GM, fresh capital for UV-C ‘bots: ‘Chemical free winegrowing is the holy grail’


< Back to all news

Saga Robotics bets big on US vineyards with new GM, fresh capital for UV-C ‘bots: ‘Chemical free winegrowing is the holy grail’

Business

Category: Business News

Ag robotics specialist Saga Robotics is doubling down on the US vineyard sector with a new US general manager and additional funding to support its fleet of autonomous ‘bots tackling powdery mildew with UV-C light.

As a supplementary close to its $11.2 million round in 2025, it has secured an undisclosed sum from Xinomavro Ventures, a VC firm dedicated to tech supporting the wine industry, and appointed Caine Thompson—formerly general manager at O’Neill Vintners & Distillers—as its new US general manager, starting Jan 26.

Saga founder Pål Johan From—who previously led US operations—will return to Norway to assume a new role as chief growth officer, leading strategic partnerships, tech development, expansion into new crops and markets, and supporting future fundraising activities. To ensure continuity through the 2026 season, he will remain actively involved in US operations through June.

Read more.

Source: AFN